Operative enables digital media companies to minimize the effort required to generate more profitable sales. We provide workflow software that allows for seamless orchestration of proposals, inventory, and higher yield of digital ads, coupled with a combination of lean Six Sigma consulting to help improve operational processes, and ad trafficking services. In short, Operative helps on-line media companies drive revenue.
In 2000, Operative was founded with the mission of providing premium outsourced services for companies needing ad operations assistance. Today, we are a very different company with more than 170 people providing solutions to on-line advertising operations problems through people, software and process.
Operative has grown to be the world's leading on-line media operations company. We manage more creative placements than any other company, and now provide the most advanced software solutions available for ad-operations. We invite you to explore our offerings and take your mind off the minutia... Focus on more important things: innovation and revenue.
06.02.08
National Public Media to Partner with Operative, Inc. for Online Sponsorship Workflow Automation
05.21.08
Agencies Dismantle Hype Machine
05.13.08
Red Herring Reveals Winners of the Red Herring 100 North America
04.21.08
Operative Appoints Chief Technology Officer
04.08.08
Operative Commentary on Yahoo's Resist To Microsoft
04.07.08
NAVTEQ Selects Operative for Online and Mobile Advertising Inventory Management
