
MAXIMIZE CROSS-CHANNEL REVENUE
Increase cross-channel revenue with the industry’s only all-in-one solution for Broadcast Traffic Management.
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Optimizing Cross-Channel Yield is Challenging
Maximizing cross-channel yield while avoiding cannibalizing inventory is difficult and complex in the modem media landscape.
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Cannibalizing Inventory
With the complexity of various channels and ad types, it’s easy to cannibalize your own inventory. -
Supporting Sales Methods
It’s challenging to support various different sales methods – such as Fixed Spot vs Rating. -
Supporting Delivery Methods
Delivery methods for both Primary and Secondary ads can be difficult to manage.

A Fully-Integrated Broadcast Traffic Management Solution
OnAir provides a single, comprehensive solution for large networks to streamline sales operations, power traffic and billing, and optimize ad placement for maximum yield.
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Streamline Sales Operations
Manage your entire sales cycle, from Ratecard and Ratings Management to real-time inventory management, all from one single database and user interface. -
Power Traffic & Billing
Centralize and streamline operations across multiple channels, markets and media platforms. -
Optimize Ads & Promos
Promote targeted ad placement efficiently with minimal waste, and maximize revenue opportunities.

Power Content Rights
Gain complete control over acquired and produced content. OnAir gives you centralized access to your content portfolio – titles, rights, media information and financial terms – and the planning tools to maximize profits.
