MAXIMIZE CROSS-CHANNEL REVENUE

Increase cross-channel revenue with the industry’s only all-in-one solution for Broadcast Traffic Management.
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Optimizing Cross-Channel Yield is Challenging

Maximizing cross-channel yield while avoiding cannibalizing inventory is difficult and complex in the modem media landscape.

  • Cannibalizing Inventory

    With the complexity of various channels and ad types, it’s easy to cannibalize your own inventory.

  • Supporting Sales Methods

    It’s challenging to support various different sales methods – such as Fixed Spot vs Rating.

  • Supporting Delivery Methods

    Delivery methods for both Primary and Secondary ads can be difficult to manage.

A Fully-Integrated Broadcast Traffic Management Solution

OnAir provides a single, comprehensive solution for large networks to streamline sales operations, power traffic and billing, and optimize ad placement for maximum yield.

  • Streamline Sales Operations

    Manage your entire sales cycle, from Ratecard and Ratings Management to real-time inventory management, all from one single database and user interface.

  • Power Traffic & Billing

    Centralize and streamline operations across multiple channels, markets and media platforms.

  • Optimize Ads & Promos

    Promote targeted ad placement efficiently with minimal waste, and maximize revenue opportunities.

Power Content Rights

Gain complete control over acquired and produced content. OnAir gives you centralized access to your content portfolio – titles, rights, media information and financial terms – and the planning tools to maximize profits.

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