Your New AI Companion
Meet Adeline, the assistive AI platform coming soon to Operative media solutions.
New from Operative: The Future of TV is Linear Streaming 📺✨
Read NowMeet Adeline, the assistive AI platform coming soon to Operative media solutions.
The cloud-based solution to power converged media, managing advertising workflows across platforms and inventory types.
Driving tens of billions of dollars of ad revenue for the leading media companies globally.
A cloud-based reporting & analytics tool to help media companies aggregate, normalize, and automate revenue data.
ROI is critical in today’s competitive business environment. That’s why we’ve focused on ensuring true ROI for your technology investment.
Operative customers realize a proven ROI, helping them scale their business and sustain long-term success.
More revenue per AE
More line items per trafficker
Increased CPM’s
Leading media companies of all sizes use Operative solutions to power ad sales, drive operational workflows, and develop business insights that drive success.
Linear and digital campaigns continue to evolve. Advertisers have new expectations that require a modern, converged, flexible advertising solution to unify platforms and deliver outcome-driven results.
The explosion in new content delivery platforms creates increased complexity for managing content obligations. Operative’s Content Rights & Management solutions provide comprehensive business management to help streamline the entire content lifecycle.
Operative’s over 400 integrations and industry-leading business intelligence solution provide a powerful way to ingest, normalize and automate cross-platform revenue data. Gather disparate data and gain key business insights into advertising workflows. And leverage Operative’s AI-based forecasting tool to ensure you’re maximizing the value of your content.
Connect your tech stack and begin your digital transformation process. Operative solutions natively integrate with the media world’s leading platforms.