Solutions >

Customer Type

Use Cases

Services

Customer Type

National Programmers >
Larger networks that provide national programming.

Multi-Channel Distributors >
Providers that distribute multiple channels of content.

Local Media >
Local media properties that primarily distribute content locally.

Digital Media >
Digital media companies, including streaming, audio, and publishers

Retail Media Networks >
Retailers that have retail media operations

Use Cases

Advertising >
Sell & manage digital, linear, and converged advertising.

Content Rights & Management >
Management and compliance for content rights.

Reporting, Analytics, & Insights >
Media analytics, reporting, and business intelligence.

Subscription Management >
Subscription revenue and expense management.

Services

Ad Serving >
Digital ad serving and support.

Managed Services >
Advertising operations managed services and support.
Products >

Converged Advertising

Cloud Enablement

Digital Advertising

Linear Advertising

Content Rights & Management

Reporting, Analytics, & Insights

Subscription Management

Converged Advertising

AOS >
The cloud-based foundation and solution to manage advertising workflows across platforms and inventories.

Cloud Enablement

AOS CLOUDCORE >
A cloud-based solution to unify disparate applications, normalize cross-platform datasets, and automate business processes.

Digital Advertising

AOS >
The cloud-based foundation and solution to manage advertising workflows across platforms and inventories.

OPERATIVE.ONE >
An ad management platform for digital publishers, streamlining inventory, planning, and order workflows.

Linear Advertising

AOS >
The cloud-based foundation and solution to manage advertising workflows across platforms and inventories.

ONAIR >
An ad management platform for linear broadcasters.

IBMS >
A content and rights management platform for linear and nonlinear media.

Broadway >
An end-to-end platform for Multi-Channel Distributors and Program Originators.

SIMS >
A program management solution for broadcast stations, cable networks and group owners.

Media Pro >
An ad sales management platform for the Northern European market.

Content Rights & Management

IBMS >
A content and rights management platform for linear and nonlinear media.

SIMS >
A program management solution for broadcast stations, cable networks and group owners.

OnAir >
An ad management platform for linear broadcasters.

Reporting, Analytics, & Insights

STAQ >
A cloud-based reporting & analytics tool to help media companies aggregate, normalize, and automate revenue data.

OnTarget >
A forecasting and optimization solution that leverages machine learning and augmented data.

Subscription Management

MEDEA >
Simplifies affiliate and retransmission fee revenue management for cable networks and broadcast groups.

Nestor >
A solution for MVPDs to manage fees paid for content.
Resources Hub >

Learn about Operative and media technology through blog posts, whitepapers, events, and more.

Blog & Whitepapers

News & Press

Events

Past Events
about us >

Operative is on a singular mission to help media companies be successful.

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Contact Us

AdScape After Hour with DanAds

Operative and our partner, DanAds, are excited to be hosting “AdScape After Hour” on April 30th in Toronto!

This event will feature an engaging panel, led by Tony Chapman and featuring Operative’s CCO, Ben Tatta, among other experts. They will dive into the latest trends and technological advancements that are defining the future of the advertising industry. From the significance of automated technology solutions to operational workflows and self-service platforms, the panel will provide valuable insights on how to leverage these developments for better business outcomes.

Following the panel, join us for dinner to connect with peers and engage in insightful conversations.