FAST Channels Require a Modern Approach to Advertising Management
The growth of FAST heightens the need for effective advertising management solutions that cater to the unique requirements of FAST channels and aggregators.
Chris Hession is Vice President of Product Marketing at Operative, where he drives the development and impementation of Operative’s strategic marketing plan. Throughout his career, Chris has continously been at the intersection of technology and business — always focused on the the value and benefits that SaaS platforms provide. Prior to Operative, Chris held marketing leadership positions at companies such as Dropbox, Autodesk, Ariba, and Intel.