When Tech Customization is Too Much for Media Companies
Tech executives often consider “build or buy” when they need a new tech capability. For media companies with digital advertising, content delivery and subscriptions across…
Michelle Wissley
Michelle is an Account Manager at Operative, owning the commercial and business development relationship across mid-market and enterprise level media companies. Her passion for cultivating meaningful connections expands well beyond her professional portfolio. Previous to Operative, Michelle worked at Publishers Clearing House Media.
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