
Martech Interview with Michael Grossi CEO Operative
Press | Operative Team
Media is the most potent medium when it comes to advertising. How can order management systems help media companies accelerate growth?
Read MorePress | Beet.TV
In this video interview with Beet.TV, Lorne Brown – Operative’s founding CEO, who became SintecMedia president – says TV networks have to make big changes to respond to a world in which advertisers want to buy more specific audiences.
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