Research: Majority of TV Networks Not Streamlined to Sell TV and Video Ads Together

Press   |   VideoNuze

A new survey from SintecMedia indicates that a majority of TV executives believe their organizations are either not well prepared to sell advanced TV and digital video ads in one streamlined process (35%), or aren’t sure about their ability to do so (29%). Conversely 41% felt that their organizations are very well prepared to do so.

Read More