
Martech Interview with Michael Grossi CEO Operative
Press | Operative Team
Media is the most potent medium when it comes to advertising. How can order management systems help media companies accelerate growth?
Read MorePress | Press Release
NEW YORK, April 5, 2016 /PRNewswire/ — Operative Media, Inc., the global leader in advertising business management solutions, today announced that CEO Lorne Brown has been appointed as Chair of NAB Show’s newly formed Digital Committee. Traditional TV companies are exploring new ways to leverage successful digital strategies and drive new revenue as they face changing digital media dynamics, divergent standards and a complex vendor ecosystem. NAB Show’s new Digital Committee will identify ways the event can create a forum for the collaboration of media and advertising professionals.
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