
Martech Interview with Michael Grossi CEO Operative
Press | Operative Team
Media is the most potent medium when it comes to advertising. How can order management systems help media companies accelerate growth?
Read MorePress | Press Release
NEW YORK, Jan. 6, 2021 /PRNewswire/ — Operative, the preferred advertising management technology partner for media companies around the world, today announced the appointment of Hans Fischmann as VP of Product Strategy leading the multichannel video programming distributor (MVPD) market.
Fischmann will provide strategic guidance to better serve Operative’s customers and contribute to further scaling AOS in the MVPD market. AOS, a technology platform for advertising, is built with a modern cloud-based architecture that simplifies the buying and selling process by uniting traditional linear TV with digital assets.
Read More