
Martech Interview with Michael Grossi CEO Operative
Press | Operative Team
Media is the most potent medium when it comes to advertising. How can order management systems help media companies accelerate growth?
Read MorePress | Broadcasting and Cable
Excerpt from Broadcasting & Cable April 2015
“The foundation for NBCU’s computerized evolution is the OnAir® system from SintecMedia, which handles ad sales proposals and trafficking.”
OnAir® SintecmMedia‘s flagship product, is a complete enterprise-level broadcast management system, incorporating all major broadcast operations including sales, traffic, programming and promo management and billing into an integrated all-in-one system. OnAir® is designed to handle extensive configuration, scaling and customization to allow media companies to leverage their assets and manage their airtime.
Download electronic reprint courtesy of Broadcasting & Cable.