Operative Launching ‘Programmatic Direct’ Platform For Publishers

Martech Interview with Michael Grossi CEO Operative

Press   |   Operative Team

Media is the most potent medium when it comes to advertising. How can order management systems help media companies accelerate growth?

Operative to Offer AOS Platform on Google Cloud for Retail Media

Press   |   Operative Team

Operative has announced a new partnership with Google Cloud to launch AOS, a modern operating system for advertising, on Google Cloud.