Not many were surprised to hear the news that Nielsen lost their accreditation with the MRC. Without getting into the details (you can find them here, and here, and here), the ripple effects of this action will be broad. Nielsen has long been a de facto standard, underpinning almost $180 million in linear ad transactionsRead More
As one of Google’s Certified Publishing Partners, Operative can help your business thrive. Google selected us for this program based on our proven expertise in DoubleClick AdExchange and DoubleClick for Publishers. We’ll help you monetize your sites — and earn as much as possible from every impression — as we work with you to increase traffic, create a stronger mobile presence, and improve your results.
Better results through proven expertise
Why choose a certified partner? Because every day we help publishers like you set up ads, manage and optimize them, and analyze the results. We handle the details so you’re free to spend your time on what you do best: creating great content for your site. In fact, Google has provided us with a badge, so that you as a publisher can trust us as a Certified Publishing Partner.
Define your business strategy—and get the help you need
We can help make online advertising work harder and smarter for you. We’ll learn about your unique publishing needs and then help you with:
- Consulting, training and implementation
- Retagging, migration and technical support
- Website monetization
Google created the Certified Publishing Partner program to help its publishers grow and flourish. We’re proud to be one of the select few agencies recognized by Google for our cross-product expertise.
Ready to get started? L et’s talk about how Google publishing solutions can create real results for your business.