Operative

Executive Team

R. Michael Leo
CEO and President
Lorne Brown
Founder and VP Sales
Vedant Sampath
Chief Technology Officer
Manu Warikoo
VP Product Management
Peyton Marcus
VP Sales Engineering
Benjamin Reid
VP Strategic Development
John Briar
VP, Global Ad Operations
Manu Warikoo

Manu Warikoo

Vice President, Product Management

As Vice President Product Management, Manu Warikoo spearheads Operative’s charge as a software product innovator and technology leader in the media industry. Operative’s Product Management team is responsible for managing Operative’s product offerings including the strategy, roadmap, and features.

Most recently, Manu was a Founder and VP at FirstRain, a leading SaaS based search driven market research data warehouse for investment managers and corporate marketing professionals, used by over 100 companies. Prior to FirstRain, Manu was at MicroStrategy, where he had multiple leadership roles, including Director of Product Management and Director of Engineering. He was an instrumental product and technology contributor to the core analytics platform which today is used by more than 2,000 companies worldwide.

Manu received a Bachelor of Science in Computer Science and Engineering from Massachusetts Institute of Technology, Cambridge, Massachusetts.


Contact Us


US: +1.212.994.8930

EU: +44.20.7025.8900

Thought Leadership From Founder, Lorne Brown